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Adding People From an Address Book to a List

Author: Stu McLaren

Q:  I have a question about list building. I was wondering about using my Yahoo Address Book as a list. If I did that, would I have to input those into a broadcast message?

I think I have about 250 names on my Yahoo Address Book or something but I guess some of them are just people I probably have not mailed or talked to in three years.

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Approaching Competitors to Work Together

Author: Stu McLaren

Q:  How would you approach a competitor so they would be willing to work together rather than a threat?

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Segmenting Your List

Author: Stu McLaren

Q: If people sign up into an autoresponder series in 1ShoppingCartOnline that is being used for an event or teleseminar, how do you segment them from the next event or do you?

Also, when people sign up for another event, how do you know that they get the same autoresponder messages as the previous event they signed up for?

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Proper Amount of Emails to Send Out About a Teleseminar

Author: Stu McLaren

Q: How many emails do I send out about a teleseminar?

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Should a Q&A Teleseminar be Free or Sold?

Author: Stu McLaren

Q: I didn’t get a chance to include a Q&A as part of my teleseminar but a lot of people have been emailing me saying they have questions. Would you recommend hosting a free Q&A or selling another call?

If people are contacting you with questions, you have built up momentum so I would send out an email to those people that says something to the effect of, “The response following our teleseminar last night was just outstanding. We have received a whole lot of questions that people would like to have answered in a followup series. Therefore, I am considering doing a series of followup teleseminar but before I do I would like to know your most important question or your most burning questions about bla bla bla.” Send them to an Ask campaign. They go to the Ask page, they are submitting their questions, so you can see all the questions that are coming through, and then that gives you the chance then to crop the content and then I would sell that followup call instead of providing a free one.

Even if you have used an Ask Campaign for the first call, use it again, or position the question slightly differently. Go into your Ask Database, look at the types of questions that you are getting and what you may find is there is a sub niche of questions that you could do a whole spin off teleseminar on. Look at your questions because your questions are going to probably help you identify sub niche products and teleseminars that you can create.

How Many Messages Should You Use to Convert From Opt-in to Sale?

Author: Stu McLaren

Q: How many autoresponder messages do you recommend we use in order to convert opt-in into buyers?

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Where Does The Information Collected in a Tell-a-Friend Script Go?

Author: Stu McLaren

Q: When you use the tell-a-friend and you put it in on your page as with the name and the email, does that go into your database and then the message gets sent from you or does that just go out to the internet and it gets sent out to people and it is up for them to respond?

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Information on an Opt-in Page For a Teleseminar

Author: Stu McLaren

Q: When building an opt-in page for a teleseminar can you put any other info regarding the topics and calling information on that initial question opt-in page or do we wait until they type in their name and email address and then put the call and information and the topics that will cover on the thank you page?

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