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Avoiding People Being Put Off by an Ask Campaign

Author: Stu McLaren

Q:  When using Ask campaign, do you feel that people would be put off by having to come up with question in order to attend the teleseminar right on the opt-in page?

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Question and Answer Call Strategies

Author: Stu McLaren

Q: When doing an Ask Campaign that is going to be used for a teleseminar do you think it is a good idea to let your audience know which questions you will be answering before the call?

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Using Two Questions on an Ask Page

Author: Stu McLaren

Q:  Of all the Ask pages I have seen, I have never seen anyone who has two questions?  Is there any reason you cannot have two?

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Posted in: Research

From One-on-One to One-to-Many

Author: Stu McLaren

Q:  I have only ever done one-on-one coaching sessions where I close people on a $2,000 - $3,000 I am looking to conduct a one-to-many type coaching session via a teleseminar. What is the easiest way to do this? Do you think it will be as effective at closing?

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An Ask Campaign For a Second Edition Book

Author: Stu McLaren

Q:  I have published a book that has been out for about a year. The second edition is coming out and it has very specific content. I’ve heard that getting the content of a course from your customers using an Ask Campaign is the best approach. The thing is, I have got very specific things that I want to teach people to be able to do so I’m not sure how well that would work. How do you balance delivering what you want to deliver but yet with listen to the market doing the Ask Campaign?

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Should a Q&A Teleseminar be Free or Sold?

Author: Stu McLaren

Q: I didn’t get a chance to include a Q&A as part of my teleseminar but a lot of people have been emailing me saying they have questions. Would you recommend hosting a free Q&A or selling another call?

If people are contacting you with questions, you have built up momentum so I would send out an email to those people that says something to the effect of, “The response following our teleseminar last night was just outstanding. We have received a whole lot of questions that people would like to have answered in a followup series. Therefore, I am considering doing a series of followup teleseminar but before I do I would like to know your most important question or your most burning questions about bla bla bla.” Send them to an Ask campaign. They go to the Ask page, they are submitting their questions, so you can see all the questions that are coming through, and then that gives you the chance then to crop the content and then I would sell that followup call instead of providing a free one.

Even if you have used an Ask Campaign for the first call, use it again, or position the question slightly differently. Go into your Ask Database, look at the types of questions that you are getting and what you may find is there is a sub niche of questions that you could do a whole spin off teleseminar on. Look at your questions because your questions are going to probably help you identify sub niche products and teleseminars that you can create.

Using The Ask Database in Your First Teleseminar

Author: Stu McLaren

Q: Do you recommend using the Ask Database for one of the first teleseminars that someone performs?

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Using an Ask Campaign as a Persuading Tool

Author: Stu McLaren

Q: Is it completely uncultured to set up an Ask Campaign without the person you want to interview already having agreed to do it? Would you be able to use the power of a thousand people asking questions to be one way of persuading perhaps the person to do that.

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